JW Black Label Art Deco Bottle design history

Visual Artist Laurent Sanguinetti designer of the Johnnie Walker Black Label Art Deco Edition

The design and illustration applied to the limited edition bottle was created to celebrate the Johnnie Walker Black Label 12 year old blend, its craft inherited by its founder and master blender and the 1930’s Art Deco era, time of the great Alexander Walker.

The task consisted of reinterpreting in an Art Deco style the iconic elements of Johnnie Walker such as the Striding Man and evoking the notion of conquest through sea travel.

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